Compare prices across 5 UK retailers. Last updated: March 2026.
From £42 for 50ml · £0.84/ml best value
| Retailer | Price | Per ml | Shipping | |
|---|---|---|---|---|
| Amazon UK ★ Best Buy | £42.00 | £0.84/ml | Free (Prime) | Buy Now → |
| Boots | £49.00 | £0.98/ml | Free over £25 | Buy Now → |
| The Perfume Shop | £47.00 | £0.94/ml | Free over £20 | Buy Now → |
| Superdrug | £46.00 | £0.92/ml | Free over £10 | Buy Now → |
| AllBeauty | £44.00 | £0.88/ml | £2.99 | Buy Now → |
| Retailer | Price | Per ml | Shipping | |
|---|---|---|---|---|
| AllBeauty ★ Best Buy | £57.00 | £0.76/ml | £2.99 | Buy Now → |
| Amazon UK | £59.00 | £0.79/ml | Free (Prime) | Buy Now → |
| Boots | £67.00 | £0.89/ml | Free over £25 | Buy Now → |
| The Perfume Shop | £63.00 | £0.84/ml | Free over £20 | Buy Now → |
| Retailer | Price | Per ml | Shipping | |
|---|---|---|---|---|
| Amazon UK ★ Best Buy | £72.00 | £0.65/ml | Free (Prime) | Buy Now → |
| AllBeauty | £76.00 | £0.69/ml | £2.99 | Buy Now → |
| Boots | £89.00 | £0.81/ml | Free over £25 | Buy Now → |
Giorgio Armani Code EDT has been a staple of men's fragrance since its launch in 2004. It's one of those rare scents that works as well on a first date as it does in the boardroom — seductive without being aggressive, distinctive without being loud.
The EDT opens with bergamot and star anise before settling into a warm, woody heart of olive blossom, guaiac wood, and tobacco. The dry-down is a soft, slightly sweet amber with a hint of leather. It's the definition of a crowd-pleaser — compliment-heavy and consistently well-received.
Performance on the EDT is solid: expect 6-8 hours on skin, slightly less in cold weather. It projects well for the first 2-3 hours then becomes a close-skin scent. For longevity, apply to pulse points (wrists, neck, chest).
Armani has expanded Code into a full family. Here's how they compare:
| Fragrance | Concentration | Character | Season | Price (100ml) |
|---|---|---|---|---|
| Code EDT ← you're here | EDT | Woody, oriental, seductive | All year | £72 |
| Code EDP | EDP | Richer, darker, more gourmand | Autumn/Winter | £85 |
| Code Parfum | Parfum | Intense, smoky, luxurious | Winter/Evening | £110 |
| Code Absolu | EDP | Sweeter, vanilla-forward | Autumn/Winter | £95 |
| Code Absolu Gold | Parfum | Rich, oud-infused, opulent | Winter/Evening | £130 |
Our verdict: The EDT is the sweet spot for most people. The EDP is worth upgrading to if you want longer-lasting power for nights out. Skip the Parfum unless you're a Code devotee.
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Armani Code sees the biggest discounts during Black Friday (November) and Amazon Prime Day (July). Boots Advantage Card holders also get bonus points during fragrance promotions — typically around Valentine's Day and Father's Day.
The 110ml is almost always the best value size when it's in stock. Set a price alert above (£70 or under is a good target for 110ml) and we'll ping you when it drops.